This ad is eye catching because the background matches the vibe of the perfume with the color and the blanket makes it seem that the perfume has a soft smell.

This ad is eye catching because the bottle of coca cola is in black and white, then it has color, and lastly has a weird effect to it. Since it says “125 years at the movies”, it could show the evolution of making movies.

This ad is eye catching because there’s a dirty sneaker in a pretty heel. On the bottom it says, “Need space”, it would be implying to buy on of their dressers because there would be no room left so that would be the reason the sneaker is in the heel to make space.

The client I am representing is Ariana Grande. The product I am shooting is the Ariana Grande Cloud Perfume. The target audience is teens and young adults. I would expect to see this advertisement in stores and on the internet like social media. The lighting I would use is a soft box and a reflective umbrella. The props I need is only the perfume.

1/100 sec, f/13, ISO 1600, 69.00 mm, Manual

1/100 sec, f/13, ISO 1600, 62.00 mm, Manual

Aarons Siskind shoots photos with monochrome or in black and white. He mostly focused his work on nature, architecture, and the human form. I think his work is unique because his photo doesn’t contain an inch of color and he doesn’t take photos of people face to face.

1. Professional studio light can fall into two categories.
2. Two different power packs (Symmetric power packs, Asymmetric power packs),
3. Two common light modifiers (an umbrella, softbox).
4. White umbrellas offer a wide spread of reflected light.
5. Gold umbrellas offer a warmer tone.
6. The spread of light with softboxes is contained.
7. Light from the strobe into the box creates a soft light.
8. Grips and stands are used for supporting light sources, strobes, light modifiers, or backdrops.
9. Two different types of light stands (lightweight stand, C-stands).
10. Sandbags can also weight down light stands.